If you’re on the hunt for a professional-level job, social media is an important tool. While each social platform serves its own purpose, LinkedIn has become the ultimate online resume, and is, in many cases, a must have to get the job. According to a 2015 Jobvite survey, 92 percent of all recruiters are on LinkedIn. While this means employers are searching for you, it’s a two way street.
Here are 10 tips to leverage LinkedIn for your job search and career advancement success:
- Use a Professional Photo. Your profile picture should not be a selfie and should be professional. Ideally, it should be a headshot and should not include other people or objects. Be sure the photo is sized correctly, recognizable, shows your face and is in focus.
- Your Headline Should be Informative. Your LinkedIn headline should include your industry, skills and location. Remember, this headline shows up in Google search results, so make sure it’s strong and includes keywords that tell a recruiter why they should hire you.